C & D Advertising, a full-service integrated marketing agency in Rome, NY is celebrating 25 years in business. In 1997, Barry Damsky and George Carpenter met when Damsky worked for an advertising agency and Carpenter was the General Sales Manager of a group of Central New York radio stations. During the meeting, the decision was …
John Latini of New Hartford joined the team of C & D Advertising in April 2022. Mr. Latini brings to the firm over 15 years of marketing experience having worked in ad agencies, the tech space, and healthcare industries. His favorite part of the business is helping clients with compelling stories through his photography, video, …
C & D Advertising announced that Sara Kampf has been promoted to Interactive Design Manager. In her new role, Kampf will be responsible for web development, marketing automation software along with graphic design and working closely with clients on all aspects of design. “Sara has been an integral part of the C & D team …
Sara Kampf named Interactive Design Manager at C & D Advertising Read More »
C & D Advertising’s “Learn Greek” Campaign for TV was recognized with a Silver and a Bronze Telly Award in the 42nd Annual Telly Awards. The Telly Awards honors excellence in video and television across all screens and is judged by leaders from video platforms, television, streaming networks, production companies and including Netflix, Dow Jones, …
C & D Advertising announced that Sarah Porter has been named Senior Account Manager at their firm. Porter formerly held the position as Digital Relations Manager at C & D for seven years. In her new role, she works closely and supports the C & D team and many of their clients in implementing their …
Sarah Porter named Senior Account Manager at C & D Advertising Read More »
C & D Advertising announced that Jodie Miller has joined the agency as Director of Client Services. In her new role, Miller will be responsible for planning, developing and managing client projects. Miller, a Clinton native, assumes this role after 13 years as local sales manager/senior account manager at Galaxy Media Partners and brings over …
Jodie Miller named Director of Client Services at C & D Advertising Read More »
Teamwork is something you are taught about for your entire life. This is because teamwork lays the foundation for success. By having people that you can count on and share responsibility with, you put yourself and everyone around you in a position to succeed. C&D Advertising is a business that not only understands the importance …
Online reputation monitoring is more significant than ever in our ever-growing digital world. Why is reputation monitoring so important for your business you might ask? Well, to start, 85% of consumers trust online reviews as much as they trust personal recommendations. What’s more interesting is, 49% of consumers need at least a four-star rating before …
4 Reasons Why Reputation Monitoring Is Important Read More »
It appears the days of all things once classified as ‘traditional’ are no longer that. Ten years ago, you could show up to most people’s homes and expect that they would have your traditional cable or satellite TV on. Today, that may not be the case. People are now using what is known as …
Globally, some markets are now devoting over 40% of their marketing budget to digital activities according to bcg.com, which leaves 60% that is still being devoted to traditional forms of advertising. But it is not just one or the other; the idea of creating an integrated campaign is one that blends several elements of each, …
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