In any realm of the professional world, it is important to be consistent about consistency. Operating with cohesion can impact many areas of your business and is a surefire way to develop the value of your personal brand and overall prosperity. Consistency is critical to every facet of your business’ identity – perhaps no more …
Power of Consistency and How It Affects Your Business Read More »
As marketing professionals it’s our job to know how to communicate. We know the right components when developing a great social post or email blast. We create effective subject lines, use the best key words for SEO, and we add just the right amount of emojis 😉 This is all true, but it won’t matter …
Brand relevance is one of the most difficult things for a company to keep up with. With a society that is always changing its hard to keep your brand relevant. When it comes to keeping up with brand relevance there are two things companies need to do, adapt to the current needs of customers in …
1. Influencer Marketing on niche platforms will perform well Influencer marketing is a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social influence in their field. Social Commerce is expanding. -COVID-19 wiped off shelves, laid off small business …
During this time of uncertainty, the need to be cautious is ever growing. With so many companies switching to remote work it can be incredibly hard to maintain morale and keep your employees feeling connected. Here at C&D Advertising, we have tried to create a work environment that is flexible and adaptive. While we will …
Public relations, what does it do anyway? Well as it turns out, a lot! Public relations is a key management function that establishes and builds strong relationships between organizations, their customers and the community creating a positive public image. Even small businesses benefit from good public relations practices. While heavily integrated with marketing these days, …
What Is Public Relations and Why Does It Matter? Read More »
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